Manager Channel Marketing (Western US, Chicago, IL or Springdale, AR) Job Opening
Manager Channel Marketing (Western US, Chicago, IL or Springdale, AR)
Tyson Foods
• Springdale, ArkansasIf you are looking to make an impact on a meaningful scale, come join us as we raise the world's expectations for how much good food can do!
Work Shift:
1ST SHIFT (United States of America)SUMMARY: As a member of the Foodservice Channel Marketing team this position is primarily responsible for leading the development of and implementation of strategic marketing campaigns for the K-12 Segment.
This includes objective planning, national promotional development and customer segment expertise. This role will focus on driving increased volume through the K-12 segment. Essential duties and responsibilities include:
- Assisting in the development of and contributing to long range and annual plans
- Developing strategic and tactical solutions across all brands and categories to deliver operating results through national marketing activations, advertising, social media, print and digital campaigns
- Development and management of trade show content and point of sale materials
- Assisting in the development of the annual K-12 channel marketing budget along with tracking and ensuring compliance to budget
- Managing communication strategies and execution of promotional activities
- Developing and managing customer relationships and recognition within the K-12 segment, as the segment expert, through involvement in various industry organizations and groups
- Working closely with outside marketing agencies and internal creative teams as they develop executions for sales materials
REQUIREMENTS:
Education: Bachelor degree in business marketing finance or other related discipline; MBA strongly preferred.
Experience: 5 years experience in foodservice or retail. K-12 experience preferred.
Computer Skills: Standard computer skills.
Communication Skills: Excellent verbal and written communication skills.
Special Skills: Demonstrated ability to develop and manage organizations and build high performance teams; project management skills; experience in developing and executing strategic plans; holistic view on business financial acumen focus on growing top and bottom line; experience leading and working cross-functionally; proven experience working collaboratively with sales team and external customers to drive business results; strong focus on customer including consumer and customer needs; inclusive leverages diverse inputs and talents.
Travel: 10-15 trips per year
When completing a Tyson Foods employment application, be sure to complete all tasks listed on the candidate home page. If not, you will see a message that there are 1 or more task(s) that require attention. Applicants for hourly production positions must complete the task to provide additional information to be considered from employment.
Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.